Needed
Needed sells an estimated 38K units a month on Amazon across 6 Best Sellers products, worth roughly $1.5M/mo in gross revenue at list price (a modeled estimate, not Amazon data). That puts it #123 of 935 tracked supplement brands by SuppRanked score and #80 by estimated revenue. It peaks at #14 in Amazon's Prenatal Vitamins Best Sellers list. Its biggest niche is prenatal vitamins, where it is #9 by estimated revenue with about 5% of that top 100's est. sales. The top seller is Needed. Multivitamin for Prenatal, Prenatal Multi Capsule, 30-Day… at ~$475K/mo est.
Categories Ranked in 3 Best Sellers lists · best position shown
Needed products on Amazon Best Sellers Sorted by est. revenue/mo
| Product | Est. revenue/mo |
|---|---|
| Needed. Multivitamin for Prenatal, Prenatal Multi Capsule, 30-Day Supply | Pregnancy… ASIN B09PPMFZ83 · #14 Prenatal Vitamins · 11K units | $475K |
| Needed. Prenatal Multi Pro, Multivitamin with Choline Capsules for Prenatal | Pregnancy… ASIN B097SSXB34 · #46 Prenatal Vitamins · 4.8K units | $303K |
| Needed. Hydrolyzed Collagen Protein Powder | Expert-Backed & Clean Sourced | Supports… ASIN B08GBVF3V2 · #73 Collagen · 5.9K units | $293K |
| Needed. Prenatal Choline+ for Cognitive Development, 30 Liquid Capsules | Choline… ASIN B0F8P5FCTT · #16 Prenatal Vitamins · 10.1K units | $261K |
| Needed. Expertly-Formulated Prenatal Vitamin D3/K2 | for Fertility, Pregnancy… ASIN B09D4LRDPD · #75 Prenatal Vitamins · 3.4K units | $75K |
| Needed. Prenatal Iron Supplement - Pregnancy, Breastfeeding, Postpartum - Aids Energy… ASIN B08Q27GVJK · #74 Iron · 2.8K units | $61K |
Prices, ratings and ranks as seen on October 15, 2026. Links go to the product on Amazon.com.
Competitors & comparisons
Top rivals in Prenatal Vitamins
- Garden of Life · $1.3M/mo est.
- Theralogix · $1.2M/mo est.
- One A Day · $1.2M/mo est.
- MegaFood · $1.1M/mo est.
- SmartyPants · $984K/mo est.
- MaryRuth's · $663K/mo est.
Brands ranked near Needed
- #119 Cure Hydration · $620K/mo est.
- #120 MiraLAX · $432K/mo est.
- #121 Rosabella · $1.4M/mo est.
- #122 Naturelo · $991K/mo est.
- #124 Ghost · $745K/mo est.
- #125 Rho Nutrition · $1.4M/mo est.
- #126 BioEmblem · $914K/mo est.
- #127 Vital Vitamins · $1.1M/mo est.
Top 10 lists featuring Needed
Claiming is free and lets you correct details. A Featured profile ($79/mo) adds your logo, description, links and a highlighted row. Your rank is never affected.
Reach the supplement founders, operators and investors who check where they rank. $499/mo, 20/20 spots open.
Advertise on SuppRanked →How is Needed ranked?
The score (0–100) blends estimated monthly units (60%), category rank visibility (30%) and breadth across categories (10%). Est. revenue/mo is estimated units × list price, summed across the brand's ranked products. Methodology