Premier Protein vs Atkins: Amazon sales compared

Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.

On Amazon, Premier Protein brings in an estimated $2.1M/mo versus $1.6M/mo for Atkins, about 35% more than its rival (modeled estimates, Oct 15, 2026). Atkins actually moves more units (~73K vs ~70.7K a month), so Premier Protein's lead comes from higher prices or bigger packs. They meet in 4 Best Sellers lists, and Premier Protein out-sells Atkins in every one.

Head to head

MetricPremier ProteinAtkins
Est. revenue/mo$2.1M$1.6M
Est. units/mo70.7K73K
Overall rank (score)#89#80
Rank by est. revenue#80#106
SuppRanked score52.553.5
Best-selling products814
Categories ranked in56
#1 category ranks00
Gummy share0%0%

Shared categories Est. revenue/mo in each Best Sellers top 100 · best position

CategoryPremier ProteinAtkinsBest rank
Protein$1.6M$890K#8 / #12
Ready-to-Drink Protein$1.3M$1M#17 / #3
Sports Nutrition$750K$662K#30 / #35
Diet & Sports Nutrition$750K$315K#48 / #56

Top products

As an Amazon Associate SuppRanked earns from qualifying purchases.

Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works

FAQ

Which sells more on Amazon, Premier Protein or Atkins?

By SuppRanked's estimates, Premier Protein sells more: about $2.1M/mo in Amazon revenue versus $1.6M/mo for Atkins. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.

Who sells more protein on Amazon, Premier Protein or Atkins?

In the Protein Best Sellers top 100, Premier Protein leads with ~$1.6M/mo estimated, against ~$890K/mo for Atkins. Estimates only.

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