Top 10 alfalfa brands on Amazon (estimated revenue)

Ranked by estimated monthly revenue from Amazon's Alfalfa Best Sellers top 100. Updated October 15, 2026.

Gruns is the top-selling alfalfa brand on Amazon by estimated revenue, at about $5.6M/mo from 7 products in the Alfalfa Best Sellers top 100. That is about 5.5× as much as #2 Zena (~$1M/mo). The list is tightly concentrated: the top 3 brands take about 55% of its estimated sales and the top 10 about 73%, spread across 50 brands in total. About 9% of the products are gummies. All figures are modeled estimates, not Amazon data.

#BrandEst. revenue/moShare of listEst. units/moProductsBest rank
1Gruns42% share · best #1$5.6M42%73.3K7#1
2Zena8% share · best #8$1M8%24.9K3#8
3Animal5% share · best #4$700K5%19.5K1#4
4Hallelujah5% share · best #20$663K5%13.6K3#20
5NOW Foods3% share · best #5$379K3%31.3K2#5
6Vitafusion2% share · best #3$321K2%23.8K1#3
7Starwest2% share · best #22$315K2%8K2#22
8Eatmor2% share · best #7$283K2%13.2K1#7
9Pink Stork2% share · best #12$226K2%9K1#12
10BulkSupplements2% share · best #41$217K2%9.4K3#41
Estimates, not official Amazon data. Rankings and revenue are modeled from public Amazon Best Sellers lists and list prices (units × price, before returns, discounts and fees; not profit) and may differ from real sales. How it works.

The top 10, brand by brand

1. Gruns

~$5.6M/mo est. revenue (42% of this list) and ~73.3K units/mo from 7 products; best position #1. Its highest-ranked product here is Gruns Kids Multivitamin Kids Greens Gummies, 28 ct | Daily Supplement with… at #1. Overall it ranks #110 of 3,452 brands.

2. Zena

~$1M/mo est. revenue (8% of this list) and ~24.9K units/mo from 3 products; best position #8. Its highest-ranked product here is Zena Organic Super Greens Powder, 70+ Superfoods Drink Mix, 0 Sugar, 3G Fiber… at #8. Overall it ranks #478 of 3,452 brands.

3. Animal

~$700K/mo est. revenue (5% of this list) and ~19.5K units/mo from 1 product; best position #4. Its highest-ranked product here is Animal Daily Greens Superfood Supplement for Gut Health | 30 Pill Packs… at #4. Overall it ranks #79 of 3,452 brands.

4. Hallelujah

~$663K/mo est. revenue (5% of this list) and ~13.6K units/mo from 3 products; best position #20. Its highest-ranked product here is Hallelujah Diet Organic BarleyMax - Barley Grass Juice and Alfalfa Juice… at #20. Overall it ranks #651 of 3,452 brands.

5. NOW Foods

~$379K/mo est. revenue (3% of this list) and ~31.3K units/mo from 2 products; best position #5. Its highest-ranked product here is NOW Foods, Organic Alfalfa Seeds For Sprouting, 12 oz at #5. Overall it ranks #1 of 3,452 brands.

6. Vitafusion

~$321K/mo est. revenue (2% of this list) and ~23.8K units/mo from 1 product; best position #3. Its highest-ranked product here is Vitafusion Melatonin and Magnesium Gummies | 5mg Melatonin Per 2 Gummies | 90… at #3. Overall it ranks #51 of 3,452 brands.

7. Starwest

~$315K/mo est. revenue (2% of this list) and ~8K units/mo from 2 products; best position #22. Its highest-ranked product here is Starwest Botanicals Organic Alfalfa Leaf, Use in Tea - Bulk 1 lb Bag | Dried… at #22. Overall it ranks #87 of 3,452 brands.

8. Eatmor

~$283K/mo est. revenue (2% of this list) and ~13.2K units/mo from 1 product; best position #7. Its highest-ranked product here is Eatmor Appetite Stimulant | Weight Gain Pills for Men and Women | Natural… at #7. Overall it ranks #983 of 3,452 brands.

9. Pink Stork

~$226K/mo est. revenue (2% of this list) and ~9K units/mo from 1 product; best position #12. Its highest-ranked product here is Pink Stork Total Lactation Supplement for Breast Milk Supply, 60 Capsules | 5… at #12. Overall it ranks #135 of 3,452 brands.

10. BulkSupplements

~$217K/mo est. revenue (2% of this list) and ~9.4K units/mo from 3 products; best position #41. Its highest-ranked product here is BulkSupplements.com Organic Alfalfa Grass Powder - Alfalfa Supplement, Green… at #41. Overall it ranks #9 of 3,452 brands.

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