SuppRankedCulturelle vs Seed: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, Culturelle brings in an estimated $2.6M/mo versus $2.5M/mo for Seed, about the same as its rival (modeled estimates, Oct 15, 2026). Culturelle also sells more units (~111K vs ~42.1K a month) across 9 ranked products to 1. They meet in 3 Best Sellers lists, and Seed out-sells Culturelle in every one, despite the smaller overall total. Culturelle has the higher average rating (4.76 vs 4.40).
Head to head
| Metric | Culturelle | Seed |
|---|---|---|
| Est. revenue/mo | $2.6M | $2.5M |
| Est. units/mo | 111K | 42.1K |
| Overall rank (score) | #40 | #104 |
| Rank by est. revenue | #38 | #41 |
| SuppRanked score | 61.3 | 52.7 |
| Best-selling products | 9 | 1 |
| Categories ranked in | 5 | 3 |
| #1 category ranks | 0 | 0 |
| Avg rating | 4.76 | 4.40 |
| Total reviews | 94.3K | 8.2K |
| Gummy share | 22% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | Culturelle | Seed |
|---|---|---|
| Digestive Supplements | $2.5M | $2.5M |
| Probiotics | $2.3M | $2.5M |
| Vitamins, Minerals & Supplements | $948K | $2.5M |
Top products
Culturelle
Seed
FAQ
Which sells more on Amazon, Culturelle or Seed?
By SuppRanked's estimates, Culturelle sells more: about $2.6M/mo in Amazon revenue versus $2.5M/mo for Seed. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more digestive supplements on Amazon, Culturelle or Seed?
In the Digestive Supplements Best Sellers top 100, Seed leads with ~$2.5M/mo estimated, against ~$2.5M/mo for Culturelle. Estimates only.