SuppRankedTop 10 b5 (pantothenic acid) brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's B5 (Pantothenic Acid) Best Sellers top 100. Updated October 15, 2026.
NOW Foods is the top-selling b5 (pantothenic acid) brand on Amazon by estimated revenue, at about $2.2M/mo from 13 products in the B5 (Pantothenic Acid) Best Sellers top 100. That is about 2.0× as much as #2 Pure Encapsulations (~$1.1M/mo). The list is fairly concentrated: the top 3 brands take about 37% of its estimated sales and the top 10 about 58%, spread across 55 brands in total. All figures are modeled estimates, not Amazon data.
The top 10, brand by brand
1. NOW Foods
~$2.2M/mo est. revenue (21% of this list) and ~111K units/mo from 13 products; best position #1. Its highest-ranked product here is NOW Supplements, Pantothenic Acid 500 mg, B-Complex Vitamin, 100 Caps at #1. Overall it ranks #1 of 3,479 brands.
2. Pure Encapsulations
~$1.1M/mo est. revenue (10% of this list) and ~30.3K units/mo from 2 products; best position #3. Its highest-ranked product here is Pure Encapsulations Pantothenic Acid, 120 Capsules | Hypoallergenic Supplement… at #3. Overall it ranks #3 of 3,479 brands.
3. Nutricost
~$568K/mo est. revenue (5% of this list) and ~30K units/mo from 1 product; best position #2. Its highest-ranked product here is Nutricost Pantothenic Acid (Vitamin B5) 500mg, 240 Capsules at #2. Overall it ranks #2 of 3,479 brands.
4. Designs for Health
~$479K/mo est. revenue (5% of this list) and ~6K units/mo from 1 product; best position #20. Its highest-ranked product here is Designs for Health Acnutrol Clear Skin Support, 180 Capsules | Support Healthy… at #20. Overall it ranks #26 of 3,479 brands.
5. BulkSupplements
~$340K/mo est. revenue (3% of this list) and ~17K units/mo from 2 products; best position #10. Its highest-ranked product here is BulkSupplements.com Vitamin B5 Powder - as Calcium Pantothenate, B5 Vitamins… at #10. Overall it ranks #9 of 3,479 brands.
6. Jarrow Formulas
~$308K/mo est. revenue (3% of this list) and ~15.5K units/mo from 3 products; best position #9. Its highest-ranked product here is Jarrow Pantothenic Acid B5 500mg, Vitamin B5, 100 Capsules | Dietary… at #9. Overall it ranks #32 of 3,479 brands.
7. Source Naturals
~$286K/mo est. revenue (3% of this list) and ~20.1K units/mo from 5 products; best position #13. Its highest-ranked product here is Source Naturals Pantothenic Acid, 100 mg -250 Vegan Tablets | Vitamin B-5… at #13. Overall it ranks #31 of 3,479 brands.
8. Allergy Research Group
~$279K/mo est. revenue (3% of this list) and ~8.7K units/mo from 2 products; best position #28. Its highest-ranked product here is ARG Pantethine Vitamin B5 Metabolite 660 mg, 60 Capsules | Active Vitamin B5… at #28. Overall it ranks #215 of 3,479 brands.
9. Solaray
~$252K/mo est. revenue (2% of this list) and ~12.8K units/mo from 3 products; best position #21. Its highest-ranked product here is SOLARAY Pantothenic Acid 500mg - Pantothenic Acid Supplement (Vitamin B5)… at #21. Overall it ranks #16 of 3,479 brands.
10. Micro Ingredients
~$249K/mo est. revenue (2% of this list) and ~12.5K units/mo from 1 product; best position #7. Its highest-ranked product here is Micro Ingredients Pantothenic Acid, 500mg Vitamin B5 Per Serving | 365 Caps… at #7. Overall it ranks #10 of 3,479 brands.
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Full B5 (Pantothenic Acid) ranking
All 55 brands in the list, ordered by rank strength, plus the top 10 products.
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