SuppRankedTop 10 carotenoids brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Carotenoids Best Sellers top 100. Updated October 15, 2026.
Macuhealth is the top-selling carotenoids brand on Amazon by estimated revenue, at about $1.3M/mo from 7 products in the Carotenoids Best Sellers top 100. That is roughly 22× as much as #2 Physician's CHOICE (~$59K/mo). The list is tightly concentrated: the top 3 brands take about 91% of its estimated sales and the top 10 about 95%, spread across 30 brands in total. All figures are modeled estimates, not Amazon data.
The top 10, brand by brand
1. Macuhealth
~$1.3M/mo est. revenue (86% of this list) and ~15.3K units/mo from 7 products; best position #1. Its highest-ranked product here is Macuhealth Triple Carotenoid Formula - Eye Vitamins for Adults, 90 Softgels… at #1. Overall it ranks #277 of 3,479 brands.
2. Physician's CHOICE
~$59K/mo est. revenue (4% of this list) and ~3.5K units/mo from 1 product; best position #2. Its highest-ranked product here is Physician's Choice Eye Health - Lutein, Zeaxanthin & Bilberry Extract… at #2. Overall it ranks #26 of 3,479 brands.
3. claroxan
~$14K/mo est. revenue (1% of this list) and ~45 units/mo from 1 product; best position #51. Its highest-ranked product here is claroxan Advanced (4) at #51. Overall it ranks #3345 of 3,479 brands.
4. Country Life
~$12K/mo est. revenue (1% of this list) and ~450 units/mo from 1 product; best position #6. Its highest-ranked product here is Country Life Carotenoid Complex with Lutein and Lycopene, 60 Softgels… at #6. Overall it ranks #222 of 3,479 brands.
5. Visisharp
~$11K/mo est. revenue (1% of this list) and ~203 units/mo from 4 products; best position #35. Its highest-ranked product here is Visisharp Capsules, Official Visisharp Supplement Pills with All Natural… at #35. Overall it ranks #2468 of 3,479 brands.
6. Designs for Health
~$9K/mo est. revenue (1% of this list) and ~139 units/mo from 1 product; best position #10. Its highest-ranked product here is Designs for Health OcuForce, Eye Health Support Supplement, 60 Capsules | Help… at #10. Overall it ranks #34 of 3,479 brands.
7. Visishield
~$8K/mo est. revenue (1% of this list) and ~195 units/mo from 4 products; best position #36. Its highest-ranked product here is Visishield Capsules, Official Visishield Supplement Pills with All Natural… at #36. Overall it ranks #2504 of 3,479 brands.
8. Nature's Way
~$7K/mo est. revenue (1% of this list) and ~39 units/mo from 1 product; best position #61. Its highest-ranked product here is Nature's Way, Ginkgold Eyes, 60 Vegan Tablets (Pack of 4) at #61. Overall it ranks #12 of 3,479 brands.
9. Simply Nature's
~$6K/mo est. revenue (0% of this list) and ~158 units/mo from 2 products; best position #21. Its highest-ranked product here is Simply Nature's Pledge Macu MD Eye Vitamins for Vision, 3-Month Supply… at #21. Overall it ranks #576 of 3,479 brands.
10. Swanson
~$6K/mo est. revenue (0% of this list) and ~405 units/mo from 4 products; best position #9. Its highest-ranked product here is Swanson Betatene Natural Mixed Carotenoids, 60 Softgels | A Patented Form of… at #9. Overall it ranks #27 of 3,479 brands.
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Full Carotenoids ranking
All 30 brands in the list, ordered by rank strength, plus the top 10 products.
See all Carotenoids brands →