Top 10 energy chews & gels brands on Amazon (estimated revenue)

Ranked by estimated monthly revenue from Amazon's Energy Chews & Gels Best Sellers top 100. Updated October 15, 2026.

GU is the top-selling energy chews & gels brand on Amazon by estimated revenue, at about $921K/mo from 5 products in the Energy Chews & Gels Best Sellers top 100. That is about 56% more than #2 CLIF (~$589K/mo). The list is fairly concentrated: the top 3 brands take about 38% of its estimated sales and the top 10 about 74%, spread across 44 brands in total. About 10% of the products are gummies. All figures are modeled estimates, not Amazon data.

#BrandEst. revenue/moShare of listEst. units/moProductsBest rank
1GU18% share · best #1$921K18%19.5K5#1
2CLIF11% share · best #9$589K11%17K9#9
3Honey Stinger9% share · best #2$478K9%27.1K5#2
4Huma8% share · best #6$412K8%13.3K3#6
5BPN7% share · best #5$349K7%8.7K1#5
6Precision Fuel7% share · best #13$347K7%7.3K5#13
7TRUEplus5% share · best #3$237K5%18.4K4#3
8Maurten4% share · best #20$212K4%4.1K2#20
9Neuro3% share · best #10$147K3%4.3K1#10
10HNY+3% share · best #12$146K3%4K1#12
Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works

The top 10, brand by brand

1. GU

~$921K/mo est. revenue (18% of this list) and ~19.5K units/mo from 5 products; best position #1. Its highest-ranked product here is GU Energy, Original Energy Gels, Caffeine-Free Mixed - 24 Count at #1. Overall it ranks #239 of 3,479 brands.

2. CLIF

~$589K/mo est. revenue (11% of this list) and ~17K units/mo from 9 products; best position #9. Its highest-ranked product here is CLIF BLOKS Energy Chews, Black Cherry Flavor with Caffeine, 18 Packs | 50mg… at #9. Overall it ranks #42 of 3,479 brands.

3. Honey Stinger

~$478K/mo est. revenue (9% of this list) and ~27.1K units/mo from 5 products; best position #2. Its highest-ranked product here is Honey Stinger Organic Fruit Smoothie Energy Gel, Gluten Free & Caffeine Free… at #2. Overall it ranks #96 of 3,479 brands.

4. Huma

~$412K/mo est. revenue (8% of this list) and ~13.3K units/mo from 3 products; best position #6. Its highest-ranked product here is Huma Chia Energy Gel, Variety, 12 Gels | Real Food, Stomach Friendly Energy Gels at #6. Overall it ranks #390 of 3,479 brands.

5. BPN

~$349K/mo est. revenue (7% of this list) and ~8.7K units/mo from 1 product; best position #5. Its highest-ranked product here is BPN Go Gel Endurance Fuel, 15 Single-Serving Variety Pack | 24g of… at #5. Overall it ranks #537 of 3,479 brands.

6. Precision Fuel

~$347K/mo est. revenue (7% of this list) and ~7.3K units/mo from 5 products; best position #13. Its highest-ranked product here is Precision Fuel PF30 Energy Gels - Mild, Neutral Flavour Running Gels for… at #13. Overall it ranks #505 of 3,479 brands.

7. TRUEplus

~$237K/mo est. revenue (5% of this list) and ~18.4K units/mo from 4 products; best position #3. Its highest-ranked product here is TRUEplus Glucose Tablets, Tropical Fruit Flavor, 50 Count | Chewable Tablets… at #3. Overall it ranks #302 of 3,479 brands.

8. Maurten

~$212K/mo est. revenue (4% of this list) and ~4.1K units/mo from 2 products; best position #20. Its highest-ranked product here is Maurten Gel 100 – 12x40g – 25g Carbs – Patented Hydrogel Energy Gel | 25g… at #20. Overall it ranks #464 of 3,479 brands.

9. Neuro

~$147K/mo est. revenue (3% of this list) and ~4.3K units/mo from 1 product; best position #10. Its highest-ranked product here is Neuro Memory & Focus Gum, Peppermint, 90 Count | Caffeine Free Brain & Memory… at #10. Overall it ranks #220 of 3,479 brands.

10. HNY+

~$146K/mo est. revenue (3% of this list) and ~4K units/mo from 1 product; best position #12. Its highest-ranked product here is HNY+ Organic Honey Energy Gel with Electrolytes, Caffeine Free, 12ct | Workout… at #12. Overall it ranks #837 of 3,479 brands.

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