SuppRankedTop 10 holy basil brands on Amazon (estimated revenue)
Ranked by estimated monthly revenue from Amazon's Holy Basil Best Sellers top 100. Updated October 15, 2026.
Ayurvedic is the top-selling holy basil brand on Amazon by estimated revenue, at about $1.6M/mo from 1 product in the Holy Basil Best Sellers top 100. That is about 57% more than #2 Gaia Herbs (~$1M/mo). The list is fairly concentrated: the top 3 brands take about 40% of its estimated sales and the top 10 about 62%, spread across 54 brands in total. All figures are modeled estimates, not Amazon data.
| # | Brand | Est. revenue/mo |
|---|---|---|
| 1 | Ayurvedic19% share · best #1 | $1.6M |
| 2 | Gaia Herbs12% share · best #5 | $1M |
| 3 | ORGANIC INDIA9% share · best #3 | $785K |
| 4 | Himalaya5% share · best #4 | $434K |
| 5 | EYHBQIA4% share · best #12 | $309K |
| 6 | Nutraharmony4% share · best #57 | $297K |
| 7 | Efioist3% share · best #9 | $237K |
| 8 | Zazzee3% share · best #11 | $227K |
| 9 | ONE2% share · best #70 | $183K |
| 10 | Supreme Nutrition2% share · best #19 | $174K |
The top 10, brand by brand
1. Ayurvedic
~$1.6M/mo est. revenue (19% of this list) and ~48.7K units/mo from 1 product; best position #1. Its highest-ranked product here is Ayurvedic Hormone Balance for Women | Cortisol Reducer | Mood, Energy, Stress… at #1. Overall it ranks #352 of 3,479 brands.
2. Gaia Herbs
~$1M/mo est. revenue (12% of this list) and ~20.1K units/mo from 2 products; best position #5. Its highest-ranked product here is Gaia Herbs Holy Basil Leaf, 120 Vegan Capsules, 60 Servings | Tulsi is… at #5. Overall it ranks #39 of 3,479 brands.
3. ORGANIC INDIA
~$785K/mo est. revenue (9% of this list) and ~22.6K units/mo from 1 product; best position #3. Its highest-ranked product here is ORGANIC INDIA Tulsi Holy Basil Capsules, Holy Basil Extract, 180 Capsules… at #3. Overall it ranks #73 of 3,479 brands.
4. Himalaya
~$434K/mo est. revenue (5% of this list) and ~18.5K units/mo from 1 product; best position #4. Its highest-ranked product here is Himalaya Holy Basil Supplement, Reduce Cortisol, 720mg, 60 Capsules | Support… at #4. Overall it ranks #38 of 3,479 brands.
5. EYHBQIA
~$309K/mo est. revenue (4% of this list) and ~19.1K units/mo from 5 products; best position #12. Its highest-ranked product here is EYHBQIA Ultimate Calm Drink Mix - Super Cortisol Reducer Supplement, Magnesium… at #12. Overall it ranks #700 of 3,479 brands.
6. Nutraharmony
~$297K/mo est. revenue (4% of this list) and ~9.4K units/mo from 4 products; best position #57. Its highest-ranked product here is NUTRAHARMONY Cortisol & Menopause Support Supplement at #57. Overall it ranks #211 of 3,479 brands.
7. Efioist
~$237K/mo est. revenue (3% of this list) and ~13.2K units/mo from 2 products; best position #9. Its highest-ranked product here is Efioist Cortisol Supplement for Women, Hormone Harmony for Women, 60 Capsules… at #9. Overall it ranks #904 of 3,479 brands.
8. Zazzee
~$227K/mo est. revenue (3% of this list) and ~9.1K units/mo from 1 product; best position #11. Its highest-ranked product here is Zazzee USDA Organic Tulsi Holy Basil 20:1 Extract, 2.5% Ursolic Acid, Vegan… at #11. Overall it ranks #22 of 3,479 brands.
9. ONE
~$183K/mo est. revenue (2% of this list) and ~4.5K units/mo from 2 products; best position #70. Its highest-ranked product here is One Planet Nutrition Nano Holy Basil 250 mg Veggie Capsules (120 Servings)… at #70. Overall it ranks #242 of 3,479 brands.
10. Supreme Nutrition
~$174K/mo est. revenue (2% of this list) and ~6.2K units/mo from 1 product; best position #19. Its highest-ranked product here is Supreme Nutrition Tulsi Supreme – Holy Basil Capsules - 90 Vegetarian Capsules at #19. Overall it ranks #193 of 3,479 brands.
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Full Holy Basil ranking
All 54 brands in the list, ordered by rank strength, plus the top 10 products.
See all Holy Basil brands →