Pure Encapsulations vs Physician's CHOICE: Amazon sales compared

Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.

On Amazon, Pure Encapsulations brings in an estimated $58.4M/mo versus $12M/mo for Physician's CHOICE, about 4.9× as much as its rival (modeled estimates, Oct 15, 2026). Pure Encapsulations also sells more units (~1.5M vs ~475K a month) across 152 ranked products to 20. They meet in 5 Best Sellers lists: Pure Encapsulations leads in 1 and Physician's CHOICE in 4.

Head to head

MetricPure EncapsulationsPhysician's CHOICE
Est. revenue/mo$58.4M$12M
Est. units/mo1.5M475K
Overall rank (score)#3#38
Rank by est. revenue#3#23
SuppRanked score81.562.2
Best-selling products15220
Categories ranked in10116
#1 category ranks68
Gummy share0%15%

Shared categories Est. revenue/mo in each Best Sellers top 100 · best position

CategoryPure EncapsulationsPhysician's CHOICEBest rank
Vitamins, Minerals & Supplements$7.8M$5M#1 / #4
Enzymes$1.6M$4.7M#8 / #1
Multi-Enzymes$1.5M$2.6M#6 / #1
Acidophilus$280K$2.1M#53 / #1
Ashwagandha$157K$188K#4 / #26

Top products

As an Amazon Associate, SuppRanked earns from qualifying purchases.

Estimates, not official Amazon data. Rankings and revenue are modeled from public Amazon Best Sellers lists and list prices (units × price, before returns, discounts and fees; not profit) and may differ from real sales. How it works.

FAQ

Which sells more on Amazon, Pure Encapsulations or Physician's CHOICE?

By SuppRanked's estimates, Pure Encapsulations sells more: about $58.4M/mo in Amazon revenue versus $12M/mo for Physician's CHOICE. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.

Who sells more Vitamins, Minerals & Supplements on Amazon, Pure Encapsulations or Physician's CHOICE?

In the Vitamins, Minerals & Supplements Best Sellers top 100, Pure Encapsulations leads with ~$7.8M/mo estimated, against ~$5M/mo for Physician's CHOICE. Estimates only.

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