SuppRankedHumann vs AZO: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, Humann brings in an estimated $3.7M/mo versus $2.4M/mo for AZO, about 52% more than its rival (modeled estimates, Oct 15, 2026). AZO actually moves more units (~147K vs ~99.8K a month), so Humann's lead comes from higher prices or bigger packs. They meet in 3 Best Sellers lists, and Humann out-sells AZO in every one.
Head to head
| Metric | Humann | AZO |
|---|---|---|
| Est. revenue/mo | $3.7M | $2.4M |
| Est. units/mo | 99.8K | 147K |
| Overall rank (score) | #49 | #61 |
| Rank by est. revenue | #46 | #73 |
| SuppRanked score | 57.7 | 56.3 |
| Best-selling products | 21 | 8 |
| Categories ranked in | 18 | 7 |
| #1 category ranks | 1 | 1 |
| Gummy share | 19% | 12% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | Humann | AZO |
|---|---|---|
| Fruit Extracts | $2.1M | $1.2M |
| Herbal Supplements | $1.7M | $1.6M |
| Vitamins, Minerals & Supplements | $1.4M | $678K |
Top products
Humann
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FAQ
Which sells more on Amazon, Humann or AZO?
By SuppRanked's estimates, Humann sells more: about $3.7M/mo in Amazon revenue versus $2.4M/mo for AZO. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more fruit extracts on Amazon, Humann or AZO?
In the Fruit Extracts Best Sellers top 100, Humann leads with ~$2.1M/mo estimated, against ~$1.2M/mo for AZO. Estimates only.