Nordic Naturals vs Micro Ingredients: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, Nordic Naturals brings in an estimated $24.1M/mo versus $22.8M/mo for Micro Ingredients, about the same as its rival (modeled estimates, Oct 15, 2026). Micro Ingredients actually moves more units (~865K vs ~669K a month), so Nordic Naturals's lead comes from higher prices or bigger packs. They meet in 11 Best Sellers lists: Nordic Naturals leads in 6 and Micro Ingredients in 5.
Head to head
| Metric | Nordic Naturals | Micro Ingredients |
|---|---|---|
| Est. revenue/mo | $24.1M | $22.8M |
| Est. units/mo | 669K | 865K |
| Overall rank (score) | #19 | #10 |
| Rank by est. revenue | #5 | #6 |
| SuppRanked score | 68.8 | 75.9 |
| Best-selling products | 78 | 125 |
| Categories ranked in | 23 | 86 |
| #1 category ranks | 4 | 2 |
| Gummy share | 14% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | Nordic Naturals | Micro Ingredients |
|---|---|---|
| Essential Fatty Acids | $10.3M | $1.4M |
| Essential Fatty Acid Combinations | $5.9M | $1.6M |
| Omega-3 | $5.6M | $244K |
| Omega Oils | $5.4M | $244K |
| Vitamins, Minerals & Supplements | $1.9M | $2.7M |
| Vitamin D3 & K2 | $421K | $1.5M |
| Fish Oil (Omega-3) | $1.2M | $114K |
| Polyphenols | $309K | $362K |
| Prenatal Vitamins | $189K | $79K |
| B-Complex | $84K | $151K |
| CoQ10 | $107K | $119K |
Top products
Nordic Naturals
Micro Ingredients
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FAQ
Which sells more on Amazon, Nordic Naturals or Micro Ingredients?
By SuppRanked's estimates, Nordic Naturals sells more: about $24.1M/mo in Amazon revenue versus $22.8M/mo for Micro Ingredients. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more essential fatty acids on Amazon, Nordic Naturals or Micro Ingredients?
In the Essential Fatty Acids Best Sellers top 100, Nordic Naturals leads with ~$10.3M/mo estimated, against ~$1.4M/mo for Micro Ingredients. Estimates only.