SuppRankedTHORNE vs Ritual: Amazon sales compared
Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.
On Amazon, THORNE brings in an estimated $22.7M/mo versus $4.6M/mo for Ritual, about 4.9× as much as its rival (modeled estimates, Oct 15, 2026). THORNE also sells more units (~665K vs ~107K a month) across 52 ranked products to 11. They meet in 11 Best Sellers lists: THORNE leads in 7 and Ritual in 4. THORNE has the higher average rating (4.60 vs 4.43).
Head to head
| Metric | THORNE | Ritual |
|---|---|---|
| Est. revenue/mo | $22.7M | $4.6M |
| Est. units/mo | 665K | 107K |
| Overall rank (score) | #3 | #37 |
| Rank by est. revenue | #1 | #18 |
| SuppRanked score | 90.5 | 62.1 |
| Best-selling products | 52 | 11 |
| Categories ranked in | 33 | 11 |
| #1 category ranks | 0 | 0 |
| Avg rating | 4.60 | 4.43 |
| Total reviews | 168K | 19.7K |
| Gummy share | 0% | 0% |
Shared categories Est. revenue/mo in each Best Sellers top 100 · best position
| Category | THORNE | Ritual |
|---|---|---|
| Vitamins, Minerals & Supplements | $9M | $1.9M |
| Vitamins | $4.2M | $2.6M |
| Prenatal Vitamins | $1.5M | $2.6M |
| Multivitamins | $2M | $955K |
| Iron | $1.2M | $140K |
| Essential Fatty Acids | $1.1M | $126K |
| Digestive Supplements | $323K | $467K |
| Probiotics | $238K | $467K |
| Omega Oils | $512K | $126K |
| Ashwagandha | $185K | $178K |
| Plant Protein | $89K | $125K |
Top products
THORNE
Ritual
FAQ
Which sells more on Amazon, THORNE or Ritual?
By SuppRanked's estimates, THORNE sells more: about $22.7M/mo in Amazon revenue versus $4.6M/mo for Ritual. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.
Who sells more Vitamins, Minerals & Supplements on Amazon, THORNE or Ritual?
In the Vitamins, Minerals & Supplements Best Sellers top 100, THORNE leads with ~$9M/mo estimated, against ~$1.9M/mo for Ritual. Estimates only.