Top 10 ashwagandha brands on Amazon (estimated revenue)

Ranked by estimated monthly revenue from Amazon's Ashwagandha Best Sellers top 100. Updated October 15, 2026.

Goli is the top-selling ashwagandha brand on Amazon by estimated revenue, at about $924K/mo from 3 products in the Ashwagandha Best Sellers top 100. That is about 2.4× as much as #2 NaturaLife Labs (~$390K/mo). The list is fragmented: the top 3 brands take about 22% of its estimated sales and the top 10 about 43%, spread across 67 brands in total. The median list price in this top 100 is $22.93, and 23% of the products are gummies. All figures are modeled estimates, not Amazon data.

#BrandEst. revenue/moShare of listEst. units/moProductsBest rank
1Goli12% share · best #1$924K12%54.5K3#1
2NaturaLife Labs5% share · best #2$390K5%27.1K1#2
3Clean Nutra4% share · best #23$293K4%10.4K4#23
4Himalaya4% share · best #5$292K4%12.7K1#5
5Youtheory3% share · best #7$253K3%14.3K2#7
6Lemme3% share · best #14$253K3%8.4K2#14
7Nutricost3% share · best #3$243K3%16.2K1#3
8Sports Research3% share · best #15$206K3%5.9K1#15
9ORGANIC INDIA3% share · best #21$204K3%6.3K2#21
10Physician's CHOICE3% share · best #26$188K3%6.7K2#26
Estimates, not official Amazon data. Rankings and revenue are modeled from public Amazon Best Sellers lists and list prices (units × price, before returns, discounts and fees; not profit) and may differ from real sales. How it works.

The top 10, brand by brand

1. Goli

~$924K/mo est. revenue (12% of this list) and ~54.5K units/mo from 3 products; best position #1. Its highest-ranked product here is Goli Ashwagandha & Vitamin D Gummy - 60 Count - Mixed Berry, KSM-66, Vegan… at #1. Overall it ranks #39 of 935 brands.

2. NaturaLife Labs

~$390K/mo est. revenue (5% of this list) and ~27.1K units/mo from 1 product; best position #2. Its highest-ranked product here is NaturaLife Labs Organic Ashwagandha 2100 mg per Serving – Full Spectrum Root… at #2. Overall it ranks #129 of 935 brands.

3. Clean Nutra

~$293K/mo est. revenue (4% of this list) and ~10.4K units/mo from 4 products; best position #23. Its highest-ranked product here is Clean Nutra Cortisol Supplements For Women | Maca Root Ashwagandha Cortisol… at #23. Overall it ranks #219 of 935 brands.

4. Himalaya

~$292K/mo est. revenue (4% of this list) and ~12.7K units/mo from 1 product; best position #5. Its highest-ranked product here is Himalaya USDA Organic Ashwagandha Root, 670 mg, 60 Day Supply, 60 Caplets… at #5. Overall it ranks #233 of 935 brands.

5. Youtheory

~$253K/mo est. revenue (3% of this list) and ~14.3K units/mo from 2 products; best position #7. Its highest-ranked product here is Youtheory Ashwagandha, 1,000 mg, 60 Vegetarian Capsules, 30-Day Supply | Stress… at #7. Overall it ranks #84 of 935 brands.

6. Lemme

~$253K/mo est. revenue (3% of this list) and ~8.4K units/mo from 2 products; best position #14. Its highest-ranked product here is Lemme Chill Stress Relief Gummies (60 Gummies) | 300mg KSM-66 Ashwagandha… at #14. Overall it ranks #27 of 935 brands.

7. Nutricost

~$243K/mo est. revenue (3% of this list) and ~16.2K units/mo from 1 product; best position #3. Its highest-ranked product here is Nutricost KSM-66 Ashwagandha Root Extract (600mg) 60 Capsules | 5% Withanolides… at #3. Overall it ranks #2 of 935 brands.

8. Sports Research

~$206K/mo est. revenue (3% of this list) and ~5.9K units/mo from 1 product; best position #15. Its highest-ranked product here is Sports Research® Ashwagandha w/Coconut MCT Oil, 120 Softgels | Natural… at #15. Overall it ranks #6 of 935 brands.

9. ORGANIC INDIA

~$204K/mo est. revenue (3% of this list) and ~6.3K units/mo from 2 products; best position #21. Its highest-ranked product here is ORGANIC INDIA Ashwagandha Capsules, Vegan Root, Gluten-Free, 180 Capsules… at #21. Overall it ranks #171 of 935 brands.

10. Physician's CHOICE

~$188K/mo est. revenue (3% of this list) and ~6.7K units/mo from 2 products; best position #26. Its highest-ranked product here is Physician's CHOICE KSM-66 Ashwagandha Root Extract 1,000mg, Organic, 60ct… at #26. Overall it ranks #22 of 935 brands.

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