Nutricost vs Micro Ingredients: Amazon sales compared

Estimated Amazon revenue, units and category ranks for both brands, side by side. Updated October 15, 2026.

On Amazon, Nutricost brings in an estimated $27.1M/mo versus $11.9M/mo for Micro Ingredients, about 2.3× as much as its rival (modeled estimates, Oct 15, 2026). Nutricost also sells more units (~1.4M vs ~432K a month) across 327 ranked products to 125. They meet in 79 Best Sellers lists: Nutricost leads in 47 and Micro Ingredients in 32.

Head to head

MetricNutricostMicro Ingredients
Est. revenue/mo$27.1M$11.9M
Est. units/mo1.4M432K
Overall rank (score)#2#9
Rank by est. revenue#2#10
SuppRanked score96.875.6
Best-selling products327125
Categories ranked in17186
#1 category ranks112
Gummy share0%0%

Shared categories Est. revenue/mo in each Best Sellers top 100 · best position

CategoryNutricostMicro IngredientsBest rank
Vitamins, Minerals & Supplements$3.7M$1.7M#2 / #35
Creatine$3.9M$94K#1 / #69
Antioxidants$1.4M$1.5M#5 / #4
Herbal Supplements$1.2M$1.1M#43 / #4
Vitamins$1M$1.1M#31 / #24
Vitamin D3 & K2$673K$1.2M#6 / #5
Collagen$344K$1.4M#29 / #8
Pre-Workout$1.5M$29K#1 / #99
Essential Fatty Acids$733K$699K#9 / #7
Magnesium$684K$674K#14 / #25
Minerals$523K$674K#19 / #36
Astaxanthin$242K$948K#8 / #1
Omega-3$733K$269K#4 / #53
Omega Oils$733K$269K#4 / #59
Oregano$15K$979K#92 / #2
Alpha Lipoic Acid$904K$81K#1 / #21
Enzymes$304K$555K#23 / #7
Essential Fatty Acid Combinations$34K$744K#13 / #1
Nitric Oxide Boosters$673K$75K#1 / #41
Multi-Enzymes$145K$555K#20 / #5
CoQ10$509K$164K#9 / #29
Psyllium$434K$235K#11 / #28
Cinnamon$414K$133K#4 / #9
B2 (Riboflavin)$454K$27K#1 / #22
Turmeric$153K$298K#10 / #5
B1 (Thiamine)$400K$45K#3 / #23
Chondroitin & Glucosamine$377K$62K#6 / #33
Ashwagandha$374K$58K#3 / #46
MCT Oil$115K$295K#14 / #5
B12$318K$83K#10 / #65
Chondroitin & Glucosamine Combinations$329K$62K#3 / #22
B-Complex$175K$202K#18 / #22
Testosterone Boosters$245K$122K#5 / #15
DIM Supplements$279K$21K#2 / #27
Plant Protein$194K$84K#37 / #35
B9 (Folic Acid)$189K$53K#7 / #19
Fruit Extracts$106K$136K#63 / #78
Milk Thistle$209K$30K#6 / #65
Potassium$200K$30K#6 / #30
B7 (Biotin)$120K$100K#18 / #68
Cranberry$52K$166K#24 / #29
Pea Protein$149K$60K#24 / #23
Polyphenols$82K$117K#60 / #44
Mushrooms$67K$130K#41 / #16
Prebiotics$27K$170K#85 / #18
B8 (Inositol)$118K$66K#9 / #17
Dietary Fiber$89K$92K#54 / #64
L-Arginine$176K$4K#7 / #35
Fish Oil (Omega-3)$115K$60K#26 / #34
Vitamin E$85K$89K#9 / #15
B6 (Pyridoxal Phosphate)$152K$15K#11 / #32
Resveratrol$47K$119K#25 / #12
Chlorella$15K$148K#32 / #2
Red Yeast Rice$125K$37K#5 / #23
Garlic$63K$97K#17 / #6
Krill Oils$14K$132K#34 / #8
Iron$85K$57K#71 / #81
L-Carnitine (Sports)$130K$3K#2 / #33
Flavonoids$52K$75K#31 / #15
Ginseng$51K$69K#3 / #14
Lutein$67K$50K#13 / #22
Ginkgo Biloba$82K$24K#5 / #15
Black Seed Oil$23K$73K#31 / #26
Liver Extracts$54K$36K#22 / #29
Spirulina$29K$58K#38 / #11
Grape Seed Extract$33K$46K#14 / #15
Glandular Extracts$42K$36K#44 / #61
Ginger$63K$8K#8 / #26
Hyaluronic Acid$56K$15K#3 / #12
Cayenne$42K$10K#4 / #26
Trace Minerals$16K$21K#79 / #37
Horny Goat Weed$21K$16K#5 / #25
Moringa$6K$27K#81 / #10
Lecithin$18K$12K#20 / #45
Marshmallow Root$13K$12K#6 / #12
Shilajit$22K$3K#6 / #29
Flax Seed Oil$7K$16K#14 / #12
Iodine$15K$8K#13 / #27
B5 (Pantothenic Acid)$11K$5K#2 / #7

Top products

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Estimates, not Amazon data. Modeled from public Best Sellers ranks and list prices; not profit. How it works

FAQ

Which sells more on Amazon, Nutricost or Micro Ingredients?

By SuppRanked's estimates, Nutricost sells more: about $27.1M/mo in Amazon revenue versus $11.9M/mo for Micro Ingredients. These are SuppRanked's modeled estimates from public Amazon Best Sellers ranks and list prices (October 15, 2026), not official Amazon sales data.

Who sells more Vitamins, Minerals & Supplements on Amazon, Nutricost or Micro Ingredients?

In the Vitamins, Minerals & Supplements Best Sellers top 100, Nutricost leads with ~$3.7M/mo estimated, against ~$1.7M/mo for Micro Ingredients. Estimates only.

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